What you’re paying for when you hire us as your SMM

A lot of people think that a lot of people get sticker shock when inquiring to bring on a Social Media Manager (SMM) for their business––whether it be a booming big business or a small starter business. Some things to consider when hiring a SMM for your channels is to consider their own costs AND what services are actually being provided to you.

While services being offered by freelancers and agencies can vary either by packaging or a la carte options, in general, here’s what you’re getting when you hire a social media manager:

A strategic approach

Every post is designed with a purpose, whether it’s driving engagement, attracting leads, or positioning you as an expert in the industry. A healthy mix of what is trending but no random posting or guesswork behind the content.

Content that converts

It’s not enough to look good online. We create content that speaks to your audience, builds trust and turns followers into paying customers.

Community engagement

Your audience wants to feel heard. You shouldn’t just post then ghost. When you have a SMM, they’re taking the time to interact, engage with your audience and build relationships that strengthen your brand.

Data-driven insights

What gets measured, gets improved. Analyze the content performance, tweak strategies and make sure your content is performing for you.

Professional branding

Consistency is key. Your brand will always be translated across your content not only through brand fonts and colors, but through brand voice and being aligned with your business goals.

More time for you

No more stressing over what to post or scrambling for content. We handle everything so you can focus on running your business. You should only spend an hour or so a week to approve content for 2-4 weeks at a time.

Going viral is cool and can help businesses, but building a sustainable brand that attracts real customers? That’s the real goal. If you’re ready for social media manager that actually works for your business, complete the contact form and we’ll set up a call to chat about our services. We can’t wait to work with you.

Copper State Socials